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ABOUT TENACIOUS AI MARKETING GLOBAL

We help expertise become the reason buyers choose you.

AI visibility and Search Everywhere, delivered by people who understand marketing, sales, content and technology.

A business can be excellent at what it does and still be overlooked. We help make its expertise visible, its strengths understandable and its reputation easier to verify.

Our Specialism

Built around AI visibility since 2024.

We established our AI visibility specialism around a clear question:

What makes a business discoverable, credible and worth recommending when buyers research online?

That question connects our work across AI search, websites, YouTube, LinkedIn, Reddit, podcasts and third-party authority.

Our purpose is straightforward:

Be found. Be trusted. Be chosen.

Our Perspective

Visibility matters when it helps someone make a decision.

Buyers need to understand what you do, whether you fit their needs and what evidence supports choosing you.

We bring together the disciplines that help answer those questions:

Commercial thinking

Focus on the customers, opportunities and buying decisions that matter to your business.

Content and creative

Turn your team’s knowledge into useful answers, video and visible expertise.

Research and technology

Investigate your position, identify gaps and implement practical improvements.

Our Team

Meet the people behind the work.

Dean Whitby, Founder & CEO

Dean Whitby

Founder & CEO

Dean brings more than 25 years of sales experience alongside marketing, business development and a specialist focus on AI visibility since 2024. He leads Tenacious’s commercial direction and works directly with clients on growth and AI priorities.

Explore Fractional CMO & AI Support

David Adesina, Chief Technology Officer

David Adesina

Chief Technology Officer

David leads technical implementation across AI, automation, agents and business systems, connecting strategic ideas with practical delivery.

Aditya Singh, Head of Content & Client Delivery

Aditya Singh

Head of Content & Client Delivery

Aditya leads the content work that turns client expertise and campaign priorities into clear, useful material.

Fernando Guevara, Creative Director

Fernando Guevara

Creative Director

Fernando leads creative and video work, helping bring the people and expertise behind a business into view.

Adrian Castillo, Partnerships Manager

Adrian Castillo

Partnerships Manager

Adrian leads partnership development and relationships that support the business’s growth.

Akshar Tiwari, Executive Assistant to the CEO

Akshar Tiwari

Executive Assistant to the CEO

Akshar supports Dean and helps coordinate priorities and activity across the business.

Wamiq Junaid, Chief Financial Officer

Wamiq Junaid

Chief Financial Officer

Wamiq oversees finance across our three companies, leading financial planning, budgeting, cash flow management and reporting. He supports strategic decisions and keeps financial discipline at the centre of our growth.

How We Work

Clear priorities. Connected delivery.

Understand the business

Start with your customers, commercial goals and existing activity.

Agree the work

Set priorities, responsibilities and scope with your team.

Bring the disciplines together

Coordinate content, authority, creative and technical implementation.

Review and improve

Explain what has changed, what the evidence shows and what needs attention next.

Our Own Visibility

Search Tenacious everywhere.

Explore our published expert contributions, client reviews and the Build with Dean YouTube channel.

They give you different ways to understand our thinking, assess our work and meet the people behind the business.

The GATE Project

Creating opportunity through practical AI.

Tenacious supports The GATE Project, an independent social-impact initiative helping businesses adopt AI while creating opportunities for African technology talent.

Its ambition is to support 100 businesses and create 100 opportunities each year.

Company Information

Tenacious, clearly identified.

  • Brand: Tenacious AI Marketing Global.
  • Specialism: AI visibility, GEO and Search Everywhere Optimisation.
  • Additional support: Fractional CMO and AI leadership, with scoped technical implementation.
  • Sectors: B2B, construction, retail and FMCG, and wellness.
  • Official profiles: Linkedin, Youtube, Facebook, Instagram

Let’s make your expertise easier to discover and choose.

Tell us where you want the business to grow. We’ll discuss where visibility could help.

Start with a 30-minute call. If you choose an audit, it costs £500 + VAT and is arranged and paid for afterwards.